Membership Intelligence
Predictive analytics powered by Oksana AI
Active Members
2,847
↑ 12.3% vs last month
Churn Risk
8.2%
↓ 3.1% with AI prevention
Engagement Score
87.5
↑ 5.7 pts this week
Revenue Saved
$42.8K
↑ from interventions
Member Growth Trend
7 Days
30 Days
90 Days
Recent Activity
AI Intervention Sent
Success
Win-back Campaign
Sent
Churn Alert
Review
Priority Queue
Sarah Chen
72% Risk
5 days inactive • Last: Tempo Run
LTV: $847
Days: 183
Michael Rodriguez
81% Risk
7 days inactive • 3 missed workouts
LTV: $1,247
Days: 421
Jennifer Park
68% Risk
4 days inactive • Declining pace trend
LTV: $624
Days: 156
David Kim
54% Risk
3 days inactive • Low engagement
LTV: $456
Days: 89
Amanda Foster
48% Risk
2 days inactive • Missed check-in
LTV: $378
Days: 67
Steve Gonser
72%
Risk
AI-Powered Campaign Builder
Re-engagement
Personalized comeback plan with motivation boost
Performance: 87% success • Avg response: 2.4 hrs
Motivation Boost
Highlight progress & celebrate wins
Performance: 79% success • Avg response: 4.1 hrs
Incentive Offer
Limited-time coaching upgrade
Performance: 92% success • Avg response: 1.8 hrs
Email Preview - Personalized for Sarah
Sarah, let's get your Boston dream back on track! ♀️
Hey Sarah,
I noticed you haven't logged a run in 5 days. With your Boston Marathon just 8 weeks away, now's the time to rebuild that momentum.
Remember that amazing tempo run last week? You were crushing 7:45 pace! That's exactly the fitness we need for your 3:30 qualifier.
I've adjusted your plan to ease back in:
• Easy 30-min run to shake off the rust
• We'll build back up gradually
• Boston is still 100% achievable
Ready to get back at it? Tap below and let's run!
I noticed you haven't logged a run in 5 days. With your Boston Marathon just 8 weeks away, now's the time to rebuild that momentum.
Remember that amazing tempo run last week? You were crushing 7:45 pace! That's exactly the fitness we need for your 3:30 qualifier.
I've adjusted your plan to ease back in:
• Easy 30-min run to shake off the rust
• We'll build back up gradually
• Boston is still 100% achievable
Ready to get back at it? Tap below and let's run!
AI Risk Analysis
Activity Pattern
5 days without activity - longest gap in 6 months. Last workout was tempo run on Dec 7 with strong performance.
Engagement Trend
Email open rate dropped from 85% to 12% over past 2 weeks. No app opens in 4 days. Indicates disengagement, not injury.
Goal Urgency
Boston Marathon in 8 weeks. Current training gap jeopardizes 3:30 qualifier goal. Time-sensitive intervention required.
Revenue Impact
LTV: $847 • 183 days active • Premium member. High-value retention case with strong intervention ROI potential.